For technology companies, the growth and success of individuals (and the company) can be inhibited by poor communications – somewhat due to that fact that many of the key contributors are engineers or other technical professionals. These people (and I am one) were educated and steeped in “the scientific method” of discovery and analysis. This method, to state it simply, is:
- Pick a topic or problem
- Collect some data
- Form a hypothesis or model that is consistent with those data
- Conduct experiments or otherwise collect additional data
- Test to determine if the new data are consistent with the model. If not, change the model or get a new one.
- Repeat these steps for refinement
This method works extremely well for discovering phenomena of nature and inventing new gadgets and systems, but it is a terrible way to listen to people.